Seiyu Becomes First Retailer to Endorse BAP Certification in Japan and Expands Its Sustainable and Responsible Seafood Product Options

2020.03.26
Seiyu, GK (a Japanese subsidiary of Walmart Inc.) became the first retailer in Japan to introduce the Global Aquaculture Alliance’s Best Aquaculture Practices (BAP) certification to its product line. The BAP-certified “Salad Shrimp” becomes available at 181 Seiyu stores nationwide today, Thursday, March 26th. In addition to the introduction of the BAP certification, the company is expanding third-party certified seafood products, introducing ten MSC and ASC certified products as part of its efforts to promote sustainable seafood. The initiative was supported by Seafood Legacy Co., Ltd., a consulting firm based in Tokyo that specializes in sustainable seafood.